ESPN Mobile is back.
The mobile phone service once termed “The Greatest Sports Invention Ever” went away quietly after just a few months, failing to generate enough audience to satisfy its providers. But it’s on the way back, thanks to a new agreement with Verizon Wireless.
Mobile ESPN will be one of a series of offerings that are part of V Cast TV, Verizon’s entry into mobile broadcasting that will debut in a few short weeks. The listings will also include CBS, Fox, MTV, and NBC.
You can get your favorite sports info for just US$15 a month (subscription) or US$3 a day (one-day pass). Obviously, you’ll have to be a Verizon subscriber to truly take advantage of the new listings, although ESPN does have licensing agreements with other carriers. There’s always the WAP option as well, but that requires a smartphone.