Kodak goes top shelf with P712 EasyShare

Kodak goes top shelf with P712 EasyShare


No offence to the good people at Kodak, but I’ve always thought of their EasyShare line of digital cameras as very uncomplicated point-and-shoot type of units designed with technophobes in mind.

I guess they want to dispel that “far too basic” image, because Kodak is releasing the P712, a formidable 7.1 megapixel picture taker that sports a rather impressive 12x optical zoom (that’s a heck of a lot better than the 3x we’re used to seeing in consumer-level cameras). Other key features to this semi-prosumer camera include optical image stabilization, “speedy” auto focus, and a vibrant 2.5-inch LCD for all your previewing, reviewing, and setup-ing needs.

With support for RAW files and the ability to capture VGA video at 30fps, Kodak just might capture a few savvy shutterbugs out there with the new P712, especially considering that it’s a relative bargain at just under $500.