SpongeBob episodes will be available for mobile viewing

SpongeBob episodes will be available for mobile viewing

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Finally, you will be able to catch the latest episode of SpongeBob SquarePants while you are out on the road. Nickelodeon and the Cartoon Network will offer downloads of that program and others for $2.99 per half hour episode. Other programs offered will include Unfabulous, Rugrats and Foster’s Home for Imaginary Friends. The programs will be available at VuGo.com.

Good news if you are a cartoon freak, but I have a couple of issues with this news. First, the price is a dollar more than full hour shows which can be downloaded for the iPod. Even SpongeBob would know that that isn’t good value. Second, the programs are only available in an exclusive format that must be played on a Hasbro VuGo portable media player, which will cost you $100 or so. I wasn’t going to buy a cartoon to watch anyway, but it seems ridiculous to limit the market like this. Why can’t we all just pick a format and get along?

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