Kodak today announced three new digital cameras under the Easyshare line, plus a new printer dock. The DX7440 with 4-megapixel resolution comes with a Schneider-Kreuznach Variogon 4X optical 33-132mm equivalent zoom lens, and 0.2-second click-to-capture rating. The CX7530 and CX7330 have 5 and 3 megapixel resolution CCD’s plus 3x optical zoom. The DX7440, CX7530 and CX7330 camera will be available in the summer at a suggested retail prices of just £299.99, £249.99 and £149.99 respectively.
Working with renowned German professional optics designer Schneider-Kreuznach, Kodak equipped the camera with an f/2.8 – 9.5 aspheric lens to provide striking edge-to-edge brightness and sharpness across the frame. Image quality is unsurpassed when compared to other 4 MP cameras, thanks in part to the KODAK Color Science image processing chip. This high-performance digital signal processor with professionally-derived image process engineering – including Kodak’s legendary white balance algorithms – quickly and precisely analyzes lighting conditions and color balance to deliver exacting sharpness, exceptional color accuracy, and proper exposure.
The DX7440 camera’s precision low-light auto-focus system combines rapid phase detection with highly accurate through the lens (TTL) contrast detection to sharply define a subject, even in almost complete darkness. Continuous auto-focus also delivers rapid click-to-capture (0.2 seconds) to precisely freeze action at a desired moment. Selectable focus zones and exposure metering allow exacting control over each scene, while standard and fine JPEG compression settings give users more power over their file sizes and quality.
The DX7440 camera offers fully automatic mode for effortless point-and-shoot picture taking, as well as 16 automatic scene modes (e.g., sport, portrait, night, landscape, beach, snow, and macro) that help obtain the best shot in a variety of settings. In addition, manual control mode permits independent aperture settings, shutter speed (1/1000 to 64 seconds), exposure compensation and bracketing, and ISO equivalents for advanced photographers.
The EASYSHARE CX7530 camera is ideal for the digital photographer who wants great photos, one-touch picture taking simplicity, plus a degree of creative flexibility. It offers 5-megapixel (MP) resolution for rich photographic detail as well as the ability to enlarge photos up to 20 x 30 inches, a 3X optical zoom lens, an exclusive on-camera “Share” button and integrated digital photo album, and multiple pre-set scene modes. The CX7530 camera will be available from the beginning of July 2004 at a suggested retail price of just £249.99.
Combining fully automatic point-and-shoot convenience with 3-megapixel resolution and a 3X optical zoom lens, the EASYSHARE CX7330 digital camera makes taking and sharing high quality pictures one-touch simple. The CX7330 digital camera will be available in June 2004 for £149.99 RRP.
Providing both convenience and exceptional picture quality, the sleek, portable KODAK EASYSHARE printer dock is the simplest way to get real KODAK prints at home at the touch of a button. KODAK EASYSHARE digital camera owners also benefit from one-touch picture transfer to a connected computer and camera battery recharging – plus reconditioning for improved battery performance – in less than 3.5 hours.
“Response to the EASYSHARE printer dock over the past year has been nothing short of astonishing, but we’re not about to rest on our laurels,” said Richard Stearns, general manager of home printing systems for Kodak’s Digital & Film Imaging Systems operation. “By opening the platform to other manufacturers’ digital cameras via PICTBRIDGE technology and popular memory card formats, plus compatibility with EASYSHARE 6000/600 and 7000/700-series cameras, millions of people will have the opportunity to make real KODAK photos in as little as 90 seconds with just one touch.