Motorola, Inc. brings consumers three additions to its push-to-talk mobile phone portfolio, including the powerful model V400p quad-band GSM handset, the rugged model T300p CDMA handset and the sleek model V65p CDMA handset. Each mobile is designed to deliver a distinct push-to-talk experience that meets the needs of a targeted consumer segment.
Motorola is the industry leader in push-to-talk technology with commercial CDMA solutions across North America and with commitments to expand its reach with GSM and CDMA push-to-talk solutions around the world in 2004.
“Our push-to-talk mobile phone portfolio delivers compelling experiences for those consumer segments that will be first to adopt this technology and drive the growth of the market,” said Tom Lynch, president and chief executive officer, Personal Communications Sector, Motorola, Inc. “Our legacy in PTT offers a strong foundation from which to build and positions us to deliver solutions that make sense for network operators and create ‘must-do’ experiences for consumers.”
Motorola V400p – GSM
The new Motorola V400p is the only quad-band GSM push-to-talk handset that elegantly combines a high-quality speakerphone, dedicated push-to-talk user interface and one-touch button with the most on-demand mobile features including an integrated camera, downloading capabilities and MP3 ringtones. With its intuitive design and rich feature set, this mobile marvel will help smooth the initial adoption of push-to-talk across Europe and Asia by offering consumers an easy-to-use PTT communications solution combined with their favorite mobile features.
Motorola T300p and model V65p – CDMA
With the addition of the new Motorola T300p and model V65p, CDMA customers will now have a multi-tiered offering from Motorola to meet their individual demands. For the consumer who demands a lot from their phone, the model T300p sports a rugged design to withstand rough conditions, a dedicated push-to-talk button and user interface for easy communications and an integrated speakerphone for hands-free use. For the consumer who craves a bit more elegance, the new Motorola V65p offers PTT communication combined with a sleek metal housing and color screen.
Motorola handsets are currently in trials with numerous operators around the world. Operator partners will benefit from Motorola’s push-to-talk solutions by being able to offer a new consumer service with limited network implementation requirements. The Motorola push-to-talk solution is also expected to help increase average revenue per user by encouraging frequent use of the new feature with an intuitive experience.
Motorola is committed to enabling multi-vendor interoperability for push-to-talk and is working with global standards organizations such as Open Mobile Alliance (OMA) in developing global standards specifications for the push-to-talk feature.
Push-to-talk communications is a network dependent feature and requires a subscription to a push-to-talk service plan.