San Jose, CA — MapInfo Corporation today announced the release of HotSpotInfo, a first-of-its-kind data solution that enables users to determine the location of Wi-Fi hotspots throughout the United States. By combining MapInfo technology with Jupitermedia’s Wi-FiHotSpotList.com database, users can quickly and accurately pinpoint the location of Wi-Fi hotspots, enabling them to analyze Wi-Fi market penetration, perform in-depth competitor analysis and improve customer service. MapInfo will be exhibiting at the Wi-Fi Planet Conference and Expo in Booth #223.
For example, a communications provider can quickly view all Wi-Fi locations in a specific area, as well as the hotspot provider or competing communications company that operates a particular hotspot. By analyzing this information in a single view, the communications provider can determine if an area is ready for expansion or already saturated with Wi-Fi access points. In addition, the communications provider can perform an in-depth competitive analysis to determine who is the most formidable competition in a specific area, as well as provide improved customer service by quickly directing customers to the closest Wi-Fi hotspot through its call center or Web site.
As the leading resource for finding wireless access points around the world, Jupitermedia’s Wi-FiHotSpotList.com will provide HotSpotInfo users with the locations of existing Wi-Fi hotspots, as well as new sites that are added monthly. HotSpotInfo will also provide users with an in-depth description of a hotspot location and the network or hotspot provider associated with that location.
According to analyst firm IDC, worldwide commercial Wi-Fi locations are set to grow 57 percent annually over the next five years. With such rapid growth projections, MapInfo HotSpotInfo enables Wi-Fi providers, aggregators and telecommunications companies to make more informed decisions about Wi-Fi expansion and improve customer service.
“As the Wi-Fi market continues to expand, the location of new and mature hotspots is critical to the success of all Wi-Fi providers,” said Chris Cherry, communications strategic industry manager, MapInfo. “Companies within the Wi-Fi industry are focused on increasing the reach of their Wi-Fi network. With the combined power of MapInfo’s location analysis technology and Jupitermedia’s Wi-FiHotSpotList.com database, HotSpotInfo users can make more informed decisions about Wi-Fi expansion opportunities and competitive threats.”