Cellport Systems, Inc. and Airbiquity Inc. today demonstrated an innovative telematics system that enables drivers to use any wireless portable phone to gain access to location-enhanced services using the Cellport 3000 Universal Hands-Free System® combined with Airbiquity’s aqLink(TM) and GPS technology.
This solution will enable turn-by-turn directions, roadside assistance, emergency services, and location-enhanced concierge services while enabling drivers to keep their eyes on the road and hands on the wheel.
“Airbiquity’s aqLink and GPS system addresses the growing demand for rapid-access location-based services. Delivering it through the Cellport 3000 system provides a safer wireless calling experience for the user,” said Dan Allen, president and CEO of Airbiquity. “Moreover, this system solves the problem of transporting GPS data over any digital or analog wireless network (CDMA, TDMA, GSM, iDEN, and AMPS).”
This joint effort adds fuel to the already dramatic growth projections for the telematics market. A recent report from Dain Rauscher Wessels predicts that the market for telematics hardware and software such as those demonstrated by Airbiquity and Cellport will grow 57% annually to $23.7 billion in 2007.
“The Cellport 3000 meets the needs of more consumers because it allows them to use, change, and upgrade to different cell phones, easily and inexpensively, in the same vehicle,” added Pat Kennedy, Founder and CEO of Cellport Systems. “It is compatible with the most popular phone models and all wireless links and therefore provides an excellent platform for telematics applications like Airbiquity’s aqLink.”
Consumers increasingly rely on mobile phones to communicate with work and family and to access emergency and roadside services. More than half of all calls to 911 operators are placed over wireless phones, which have no way of being located in an emergency call. This solution could address the need for both E-911 services, as well as revenue-generating location services.