NTT DoCoMo Unveils PHS Phone Compatible with Music Service

NTT DoCoMo Unveils PHS Phone Compatible with Music Service


NTT DoCoMo Inc. said it launched today a new personal handyphone system (PHS) phone called “Picwalk SH712m” developed by Sharp Corp.

The PHS phone is compatible with NTT DoCoMo’s music distribution service called “M-stage music.” The retail price is expected to be between 30,000 yen and 35,000 yen. (122.28 yen = US$1)

M-stage music is NTT DoCoMo’s music distribution pay service exclusively for PHS phones, which was launched in January 2001. The service enables PHS users to download music data with a high sound quality similar to that of CDs and to play them back on their handsets.

Already, the company released “Picwalk P711m,” a terminal without a telephone function developed for this service, simultaneously with the start of the service. The Picwalk SH712m, on the other hand, can be used as a telephone.

NTT DoCoMo has adopted Sony’s MagicGate (MG) Memory Stick as the medium for storing music data. Through the MG Memory Stick, users can transfer music data from their handsets to their PCs.

In addition, users can play music data which they created by using PCs on their handsets. The MG Memory Stick comes with the handset, and its capacity is 64MB. Music data of up to 60 minutes can be stored.

As for the music distribution system, NTT DoCoMo employed the EMMS/OpenMG Light system, as the copyright protection technology. To compress music data, the company employed the Adaptive Transform Acoustic Coding 3 (ATRAC 3) system. Also, the handset has a function for browsing Web sites and e-mails.